Vision, Mission and Strategy

We aim for excellence and consistently strive to be a bank that is easy to work with. These commitments allow us to create sustainable value for all of our stakeholders.

Vision

The Bank operates with the vision of becoming the preferred bank in our niche markets.

Mission

Value creation for all stakeholders.

Strategy

Healthy and consistent growth:

• Focus on core banking activities to maximise return on capital.
• Continuously expand market presence and increase commercial effectiveness.

Superior and long-lasting customer satisfaction:

• Foster continuous innovation and invest in technology and delivery channels.
• Strive to be a bank that is easy to work with.
• Maintain a strong focus on employee loyalty and satisfaction.
• Address specific customer needs via a segment-based service strategy.

Strong and sustainable profitability:

• Engage in effective cost and risk management.